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Origins and Logo Archive

What we compareAlfa RomeoATS
Country in archiveItalyItaly
FoundedJune 24, 19101962
FounderUgo StellaCarlo Chiti and Giotto Bizzarrini
HeadquartersTurin, Piedmont, ItalyBologna, Emilia-Romagna, Italy
Name originThe name combines the acronym A.L.F.A., for Anonima Lombarda Fabbrica Automobili, with the surname of the Neapolitan engineer and entrepreneur Nicola Romeo, who took control of the company in 1915. The first car to carry the combined Alfa Romeo name was the Torpedo 20-30 HP in 1920.ATS stands for Automobili Turismo e Sport, Italian for "Touring and Sport Automobiles." The initials describe the two kinds of cars the company set out to build, a road-going grand tourer and a racing car.
Selected modelsP2, 8C 2900A, Giulietta, Spider, 33 Stradale, Montreal, Giulia2500 GT, 2500 GTS, ATS GT
Earliest archived brand logo19101962
Latest archived logo20152012
Archived logo assets142

Logo dates are archive labels; symbols dated before a brand's founding are excluded from its earliest-logo date. Asset counts include all archived variants, not just redesigns. A dash means a value is unavailable.

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