Looking for vehicle specifications? Compare cars or decode a VIN.

Compare cars brands

Explore their origins, identifying marks and logo archives side by side.

Origins and Logo Archive

What we compareATSAlfa Romeo
Country in archiveItalyItaly
Founded1962June 24, 1910
FounderCarlo Chiti and Giotto BizzarriniUgo Stella
HeadquartersBologna, Emilia-Romagna, ItalyTurin, Piedmont, Italy
Name originATS stands for Automobili Turismo e Sport, Italian for "Touring and Sport Automobiles." The initials describe the two kinds of cars the company set out to build, a road-going grand tourer and a racing car.The name combines the acronym A.L.F.A., for Anonima Lombarda Fabbrica Automobili, with the surname of the Neapolitan engineer and entrepreneur Nicola Romeo, who took control of the company in 1915. The first car to carry the combined Alfa Romeo name was the Torpedo 20-30 HP in 1920.
Selected models2500 GT, 2500 GTS, ATS GTP2, 8C 2900A, Giulietta, Spider, 33 Stradale, Montreal, Giulia
Earliest archived brand logo19621910
Latest archived logo20122015
Archived logo assets214

Logo dates are archive labels; symbols dated before a brand's founding are excluded from its earliest-logo date. Asset counts include all archived variants, not just redesigns. A dash means a value is unavailable.

Sources & editorial review

More Brand Comparisons

Explore brand and vehicle rankings →