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Latest archived mark · 1969

AMC

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Latest archived mark · 2019

Aria

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What we compare	AMC	Aria
Country in archive	United States	United States
Founded	May 1, 1954	1996
Founder	George W. Mason	Charles Taylor, Clive Hawkins, Kevin Cain
Headquarters	Southfield, Michigan, United States	Irvine, California, United States
Name origin	American Motors Corporation took its name directly from its own description: a newly combined, all-American automaker formed on May 1, 1954, when Nash-Kelvinator Corporation and the Hudson Motor Car Company merged. Unlike brands named for a founder's surname, "American Motors" was a descriptive, patriotic corporate name chosen for the merged company itself, and "AMC" is simply the initials the public and the company came to use for it. No more elaborate origin story for the specific wording appears to be documented.	Aria Group has not published why it chose the name "Aria." The word is most commonly known as a musical term for a solo vocal piece, but no company statement ties the name to that meaning, to a founder, or to any other documented source. The origin should be treated as unconfirmed rather than settled.
Selected models	Rambler, AMX, Javelin, Gremlin, Pacer, Eagle	FXE
Earliest archived brand logo	1954	2019
Latest archived logo	1969	2019
Archived logo assets	3	1

Logo dates are archive labels; symbols dated before a brand's founding are excluded from its earliest-logo date. Asset counts include all archived variants, not just redesigns. A dash means a value is unavailable.

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