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Origins and Logo Archive

What we compareAbarthBertone
Country in archiveItalyItaly
FoundedMarch 31, 19491912
FounderCarlo AbarthGiovanni Bertone
HeadquartersTurin, Piedmont, ItalyGrugliasco, Piedmont, Italy
Name originAbarth is the surname of its founder, Carlo Abarth, who was born Karl Albert Abarth in Vienna and became an Italian citizen. The company was first named Abarth & C. when it was founded in 1949.The company carries the surname of its founder, Giovanni Bertone, who set up a carriage building and repair shop in Turin in 1912. His son Giuseppe, known as Nuccio, later led the firm, so the name stayed in the family for generations.
Selected modelsFiat-Abarth 1000 TC, Abarth-Simca 1300 GT, Fiat 131 Abarth Rally, Abarth 595, Abarth 124 SpiderAlfa Romeo Giulietta Sprint Speciale, Lamborghini Miura, Lancia Stratos Zero, Alfa Romeo Montreal, Lamborghini Countach, Fiat X1/9
Earliest archived brand logo19491912
Latest archived logo20072010
Archived logo assets63

Logo dates are archive labels; symbols dated before a brand's founding are excluded from its earliest-logo date. Asset counts include all archived variants, not just redesigns. A dash means a value is unavailable.

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