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Latest archived mark · 2015

Alfa Romeo

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Latest archived mark · 2010

Bertone

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What we compare	Alfa Romeo	Bertone
Country in archive	Italy	Italy
Founded	June 24, 1910	1912
Founder	Ugo Stella	Giovanni Bertone
Headquarters	Turin, Piedmont, Italy	Grugliasco, Piedmont, Italy
Name origin	The name combines the acronym A.L.F.A., for Anonima Lombarda Fabbrica Automobili, with the surname of the Neapolitan engineer and entrepreneur Nicola Romeo, who took control of the company in 1915. The first car to carry the combined Alfa Romeo name was the Torpedo 20-30 HP in 1920.	The company carries the surname of its founder, Giovanni Bertone, who set up a carriage building and repair shop in Turin in 1912. His son Giuseppe, known as Nuccio, later led the firm, so the name stayed in the family for generations.
Selected models	P2, 8C 2900A, Giulietta, Spider, 33 Stradale, Montreal, Giulia	Alfa Romeo Giulietta Sprint Speciale, Lamborghini Miura, Lancia Stratos Zero, Alfa Romeo Montreal, Lamborghini Countach, Fiat X1/9
Earliest archived brand logo	1910	1912
Latest archived logo	2015	2010
Archived logo assets	14	3

Logo dates are archive labels; symbols dated before a brand's founding are excluded from its earliest-logo date. Asset counts include all archived variants, not just redesigns. A dash means a value is unavailable.

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