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Latest archived mark · 1969

AMC

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Latest archived mark · 2017

Ford

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What we compare	AMC	Ford
Country in archive	United States	United States
Founded	May 1, 1954	June 16, 1903
Founder	George W. Mason	Henry Ford
Headquarters	Southfield, Michigan, United States	Dearborn, Michigan, United States
Name origin	American Motors Corporation took its name directly from its own description: a newly combined, all-American automaker formed on May 1, 1954, when Nash-Kelvinator Corporation and the Hudson Motor Car Company merged. Unlike brands named for a founder's surname, "American Motors" was a descriptive, patriotic corporate name chosen for the merged company itself, and "AMC" is simply the initials the public and the company came to use for it. No more elaborate origin story for the specific wording appears to be documented.	The company carries Henry Ford's surname. In the badge, that name is treated as a wordmark: its connected strokes make the lettering recognizable as an image as well as a word.
Selected models	Rambler, AMX, Javelin, Gremlin, Pacer, Eagle	Model T, Mustang, F-150, Bronco, GT40, Mustang Mach-E
Earliest archived brand logo	1954	1903
Latest archived logo	1969	2017
Archived logo assets	3	11

Logo dates are archive labels; symbols dated before a brand's founding are excluded from its earliest-logo date. Asset counts include all archived variants, not just redesigns. A dash means a value is unavailable.

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