Short answer
105 car brands in the archive have a black-led palette with no other color, including NIO, XPeng and Rolls-Royce.
Quick read
Black Car Logos: Key Facts
- Brands on this list
- 105
- Countries
- 21
- Oldest brand
- Rolls-Royce (1904)
- Newest brand
- XPeng (2014)
- Most brands from
- China (31)
Black Car Logos at a Glance
| Brand | Country | Founded | Leading color |
|---|---|---|---|
 |
China | 2014 | Black · #000000 |
 |
China | 2014 | Black · #010101 |
 |
United Kingdom | 1904 | Badge Black · #131313 |
 |
United Kingdom | 1919 | Black · #000000 |
 |
United Kingdom | 1935 | Charcoal gray · #363636 |
 |
United Kingdom | 1959 | Mini Black · #120A08 |
 |
France | 2009 | Black · #030303 |
 |
South Korea | — | Black · #000000 |
 |
Germany | — | Charcoal black · #292728 |
 |
Japan | — | Acura Navy · #002147 |
 |
China | — | Aion Black · #090405 |
 |
China | — | Black · #000000 |
 |
China | — | Black · #000000 |
 |
Germany | — | Black · #040404 |
 |
United Kingdom | — | Black · #000000 |
 |
Japan | — | Shield black · #292922 |
 |
United Kingdom | — | Black · #020202 |
 |
United States | — | Badge Black · #010202 |
 |
China | — | Black · #000000 |
 |
United Kingdom | — | Black · #000000 |
 |
Italy | — | Outline Black · #262324 |
 |
China | — | Black · #090606 |
 |
India | — | Black · #1E1C21 |
 |
United Kingdom | — | Black · #010101 |
 |
Germany | — | Black · #000000 |
 |
United Kingdom | — | Black · #000000 |
 |
United States | — | Canoo Black · #070707 |
 |
Germany | — | Black · #000000 |
 |
Italy | — | Black · #010101 |
 |
United States | — | Badge Black · #222020 |
 |
United States | — | Venom Black · #010101 |
 |
United States | — | Drako Black · #0F0F0F |
 |
United States | — | Near Black · #161616 |
 |
United States | — | Black · #231F20 |
 |
United Kingdom | — | Black · #020202 |
 |
China | — | Charcoal · #303533 |
 |
Australia | — | Near black · #0D0E09 |
 |
United States | — | Badge Black · #151411 |
 |
United Kingdom | — | Black · #030303 |
 |
China | — | Near-black · #251F23 |
 |
China | — | Near black · #261B19 |
 |
China | — | Black · #000000 |
 |
Germany | — | Black · #070707 |
 |
United States | — | Black · #000000 |
 |
China | — | Black · #010101 |
 |
China | — | Black · #000000 |
 |
Japan | — | Black · #000000 |
 |
Canada | — | Near-black · #231F20 |
 |
Italy | — | Graphite Black · #272728 |
 |
China | — | Graphite · #2F2C2D |
 |
China | — | Black · #000000 |
 |
United States | — | Black · #020303 |
 |
Austria | — | Black · #221F1F |
 |
United Kingdom | — | Ink black · #252122 |
 |
Morocco | — | Black · #010101 |
 |
China | — | Black · #010101 |
 |
United Kingdom | — | Black · #000000 |
 |
China | — | Black · #000000 |
 |
United States | — | Lincoln Black · #231F20 |
 |
China | — | Black · #000000 |
 |
United States | — | Black · #000000 |
 |
United States | — | Black · #000000 |
 |
China | — | Black · #010101 |
 |
Taiwan | — | Badge black · #140F0A |
 |
China | — | Black · #000000 |
 |
China | — | Black · #000000 |
 |
Germany | — | Black · #080808 |
 |
Germany | — | Black · #020202 |
 |
United Kingdom | — | Black · #020000 |
 |
China | — | Black · #000000 |
 |
Japan | — | Black · #020202 |
 |
United Kingdom | — | Black · #010101 |
 |
United States | — | Black · #080707 |
 |
China | — | Black · #080707 |
 |
Spain | — | Pegaso Black · #040503 |
 |
United States | — | Ink black · #010202 |
 |
United States | — | Black · #000000 |
 |
Italy | — | Shield Black · #161616 |
 |
South Korea | — | Black · #000000 |
 |
Croatia | — | Rimac Black · #231F20 |
 |
United States | — | Black · #090909 |
 |
China | — | Black · #020202 |
 |
China | — | Black · #020202 |
 |
South Korea | — | Black · #010101 |
 |
Netherlands | — | Black · #010101 |
 |
China | — | Black · #010101 |
 |
United States | — | Graphite · #272727 |
 |
China | — | Black · #000000 |
 |
Japan | — | Phoenix black · #1A1A1A |
 |
Spain | — | Black · #010101 |
 |
United Kingdom | — | Black · #010101 |
 |
Russia | — | UAZ Green · #024432 |
 |
Netherlands | — | Graphite · #2E2F2E |
 |
Vietnam | — | Graphite · #27272C |
 |
Germany | — | Black · #000000 |
 |
Germany | — | Badge Black · #2B2A28 |
 |
China | — | Midnight Navy · #030021 |
 |
United Kingdom | — | Black · #000000 |
 |
China | — | Wordmark Black · #251A17 |
 |
Germany | — | Charcoal · #333333 |
 |
China | — | Black · #000000 |
 |
United Arab Emirates | — | Carbon black · #0A0B08 |
 |
China | — | Black · #010101 |
 |
United Kingdom | — | Near black · #1D1E1E |
 |
Denmark | — | Near black · #1A1A1A |
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The scale of the difference
Brands by founding decade
Brands on this list with a known founding year, counted by decade.
- 1900s1 brand
- 1910s1 brand
- 1930s1 brand
- 1950s1 brand
- 2000s1 brand
- 2010s2 brands
Black Car Logos: Entry Details
NIO
China · Founded 2014How the NIO logo pairs a two-part arc emblem with a bold wordmark, what is documented about the brand's name and launch, and which NIO cars defined it.
- Leading color
- Black · #000000
- Segment
- Electric vehicles
- Archived logo versions
- 1
XPeng
China · Founded 2014See how the XPeng logo is built from a split, winged X emblem and a wide wordmark, where the name comes from, who founded the company, and which XPeng cars matter most.
- Leading color
- Black · #010101
- Segment
- Electric vehicles
- Archived logo versions
- 2
Rolls-Royce
United Kingdom · Founded 1904How the Rolls-Royce double-R monogram, the grille badge and the Spirit of Ecstasy came together, what the colors changed from and to, and which cars made the name a superlative.
- Leading color
- Badge Black · #131313
- Segment
- Luxury vehicles
- Archived logo versions
- 7
Bentley
United Kingdom · Founded 1919How the Bentley winged B grew from a 1919 radiator badge into today's flat black emblem, what its parts show, and which Bentley cars made the name famous.
- Leading color
- Black · #000000
- Segment
- Luxury vehicles
- Archived logo versions
- 5
Jaguar
United Kingdom · Founded 1935Follow the Jaguar logo from the winged Swallow Sidecar badge to the leaping cat, learn who is credited with the Leaper mascot, and see which Jaguars became icons.
- Leading color
- Charcoal gray · #363636
- Segment
- Luxury vehicles
- Archived logo versions
- 8
Mini
United Kingdom · Founded 1959How the Mini badge moved from Morris and Austin emblems to a winged roundel, what its elements show, and which Minis became icons.
- Leading color
- Mini Black · #120A08
- Segment
- Compact cars
- Archived logo versions
- 6
DS
France · Founded 2009How the chrome DS monogram replaced the Citroën chevrons, what its two halves show, who designed it, and which cars carry it today.
- Leading color
- Black · #030303
- Segment
- Luxury vehicles
- Archived logo versions
- 2
Genesis
South KoreaHow the Genesis winged badge developed from the 2008 sedan era to the flat black emblem of 2020, what the wings and shield show, and which cars defined the brand.
- Leading color
- Black · #000000
- Segment
- Vehicle maker
- Archived logo versions
- 3
9ff
GermanyHow the 9ff logo changed from a blue script wordmark to a shield with a big cat and a bold 9FF, plus the Dortmund Porsche tuner's history and its record-setting GT9.
- Leading color
- Charcoal black · #292728
- Segment
- Vehicle maker
- Archived logo versions
- 2
Acura
JapanHow the Acura caliper badge was drawn, what it is meant to show, why Soichiro Honda once ordered thousands of emblems destroyed, and which Acura cars became icons.
- Leading color
- Acura Navy · #002147
- Segment
- Vehicle maker
- Archived logo versions
- 2
Aion
ChinaHow the Aion wordmark of GAC's electric car brand is built, what the chevron-and-diamond A stands for, and which Aion models made the brand known.
- Leading color
- Aion Black · #090405
- Segment
- Vehicle maker
- Archived logo versions
- 1
AITO
ChinaHow the AITO badge, a tall hexagonal frame split by the brand name, came to mark Huawei-backed electric SUVs built by Seres in Chongqing.
- Leading color
- Black · #000000
- Segment
- Vehicle maker
- Archived logo versions
- 1
Aiways
ChinaA look at the Aiways logo, its block symbol and wordmark, where the name comes from, and the U5 electric SUV that carries it.
- Leading color
- Black · #000000
- Segment
- Vehicle maker
- Archived logo versions
- 1
Apollo
GermanyHow the Apollo shield and lowercase wordmark came to mark a German hypercar maker that began as Roland Gumpert's Altenburg sports car company.
- Leading color
- Black · #040404
- Segment
- Vehicle maker
- Archived logo versions
- 1
Arrival
United KingdomHow the Arrival logo pairs an asterisk with a custom wordmark, who founded the British electric van maker, and how the company ended in 2024.
- Leading color
- Black · #000000
- Segment
- Vehicle maker
- Archived logo versions
- 1
Aspark
JapanLook at the Aspark logo, from the blue arch of 2013 to the dark shield badge of 2017, and at the Owl electric hypercar the Japanese company is known for.
- Leading color
- Shield black · #292922
- Segment
- Vehicle maker
- Archived logo versions
- 2
Atalanta Motors
United KingdomHow the Atalanta Motors wordmark relates to the 1930s Staines sports car maker and its 2011 British relaunch, plus the cars behind the name.
- Leading color
- Black · #020202
- Segment
- Vehicle maker
- Archived logo versions
- 1
Auburn
United StatesTrace the Auburn badge from the Eckhart brothers' carriage shop to E.L. Cord's Art Deco era, and meet the Boattail Speedster that defined Auburn before the marque ended in 1936.
- Leading color
- Badge Black · #010202
- Segment
- Vehicle maker
- Archived logo versions
- 1
AVATR
ChinaHow the Avatr logo pairs a faceted vertical frame with a spaced-out wordmark, how the brand grew from Changan-Nio, and which models define it.
- Leading color
- Black · #000000
- Segment
- Vehicle maker
- Archived logo versions
- 1
BAC
United KingdomA look at the slanted-stripe BAC mark used by Briggs Automotive Company, the Liverpool maker of the single-seat Mono, and what is known about its design.
- Leading color
- Black · #000000
- Segment
- Vehicle maker
- Archived logo versions
- 1
Bertone
ItalySee how the Bertone logo moved from a blue-and-chrome crest to the stylized b monogram, what the mark shows, and which Bertone designs became icons.
- Leading color
- Outline Black · #262324
- Segment
- Vehicle maker
- Archived logo versions
- 3
Bestune
ChinaHow the Bestune badge works, why FAW renamed Besturn to Bestune in 2018, and which cars carried the brand.
- Leading color
- Black · #090606
- Segment
- Vehicle maker
- Archived logo versions
- 1
BharatBenz
IndiaHow the BharatBenz roundel works, what the name means, how Daimler launched the Indian truck brand in 2011, and which BharatBenz trucks mattered.
- Leading color
- Black · #1E1C21
- Segment
- Vehicle maker
- Archived logo versions
- 1
Bowler
United KingdomThe Bowler logo explained, from its black wordmark inside swooshes to the Derbyshire off-road maker's Land Rover-based rally raid vehicles.
- Leading color
- Black · #010101
- Segment
- Vehicle maker
- Archived logo versions
- 1
Details are shown for the 24 best-known brands. All 105 brands are in the table above.
Black Car Logos: Analysis
Why brands choose this color
A black logo signals luxury, seriousness and restraint, and it prints cleanly on every material. Many brands also use black as a neutral base on which a single emblem can stand.
Where these brands come from
China has the most brands on this list (31 of 105), followed by United Kingdom (18) and United States (18). In all, 21 countries are represented.
How old these brands are
The oldest brand on this list is Rolls-Royce, founded in 1904, and the newest is XPeng, founded in 2014. The most common founding decade is the 2010s (2 brands).
FAQ: Black Car Logos
Which car brands have a black-led palette with no other color?
NIO, XPeng, Rolls-Royce, Bentley, Jaguar, Mini, DS, Genesis, 9ff and Acura, and 95 more in the table above.
Which is the oldest brand on this list?
Rolls-Royce, founded in 1904.
How is this list compiled?
Brands are grouped by the first saturated color in the palette documented in their 'Logo Colors' section. Brands whose palette is only black, white and gray go to black or silver. The note is the color that decided the group.
Sources & methodology
Brands are grouped by the first saturated color in the palette documented in their 'Logo Colors' section. Brands whose palette is only black, white and gray go to black or silver. The note is the color that decided the group. Each brand page lists its own sources, and the logo images are an educational reference archive.
Maintained by Artsiom Dusau, a software engineer and BMW 4 Series owner. Editorial policy