Short answer
107 car brands in the archive lead with red in their documented logo palette, including Tesla, Cadillac and GMC.
Quick read
Red Car Logos: Key Facts
- Brands on this list
- 107
- Countries
- 21
- Oldest brand
- Fiat (1899)
- Newest brand
- Tesla (2003)
- Most brands from
- United States (25)
Red Car Logos at a Glance
| Brand | Country | Founded | Leading color |
|---|---|---|---|
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United States | 2003 | Tesla Red · #E82127 |
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United States | 1902 | Crest Red · #69051C |
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United States | 1911 | GMC Red · #ED192D |
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Japan | 1937 | Toyota Red · #FF0000 |
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Japan | 1948 | Honda Red · #EC1C2F |
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Japan | 1933 | Datsun red · #C6252B |
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Germany | 1909 | Audi Red · #E21D38 |
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China | 1995 | BYD Red · #D70C19 |
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China | 1997 | Chery Red · #E30614 |
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China | 1958 | Hongqi Crimson · #AB2D33 |
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Italy | 1899 | Fiat Red · #FF1430 |
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France | 1919 | Citroën Red · #FF363C |
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France | 1909 | Bugatti Red · #D70C1E |
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South Korea | — | Oval maroon · #9E292B |
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Italy | — | Abarth Red · #DB281D |
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Germany | — | Carburetor Red · #E22B2F |
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Greece | — | Alta Red · #E30204 |
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United Kingdom | — | Alvis Red · #D51425 |
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United States | — | AMC Red · #DF1107 |
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China | — | Ankai Red · #E72D30 |
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United Kingdom | — | Ariel Red · #F62E02 |
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Germany | — | Red · #CF2335 |
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United Kingdom | — | Red · #FB1819 |
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Germany | — | Audi Sport Red · #E30613 |
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China | — | BeiBen Red · #DA261B |
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United Kingdom | — | Berkeley Red · #B80014 |
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Italy | — | Enamel red · #953024 |
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Germany | — | Borgward Red · #C62437 |
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China | — | Brilliance Red · #8B1513 |
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United Kingdom | — | Bristol Red · #EE1C25 |
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United States | — | Shield Red · #7A162D |
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China | — | Red · #FD0202 |
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France | — | Deep red · #941F1F |
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United States | — | Flag Red · #BD1612 |
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Japan | — | Daihatsu Red · #FF0000 |
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United Kingdom | — | Flag Red · #A91C21 |
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China | — | Dayun Red · #D7000F |
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United States | — | Badge Red · #A50805 |
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France | — | Red · #D12E39 |
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Italy | — | Diatto Red · #8B1427 |
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Mexico | — | DINA Red · #E63C2F |
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United States | — | Dodge Red · #E11519 |
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China | — | Dongfeng Red · #E60021 |
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Netherlands | — | Donkervoort Red · #C5161D |
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India | — | Eicher Red · #FF0000 |
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United Kingdom | — | ERF Red · #ED1B23 |
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Poland | — | FSO Red · #D8261C |
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United States | — | Geo Red · #C00316 |
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Belgium | — | Red · #C3382F |
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United Kingdom | — | Red · #DE1025 |
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China | — | Great Wall Red · #D7000F |
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Germany | — | Crest Red · #9D0605 |
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China | — | Haval Red · #D71318 |
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United States | — | Hennessey Red · #AE2825 |
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China | — | Signal Red · #FD0100 |
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United Kingdom | — | Badge red · #AE3019 |
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Spain | — | Disc Red · #8B0118 |
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Australia | — | Holden Red · #FF152B |
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Australia | — | Emblem red · #BD1C34 |
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United States | — | Hudson Red · #D93339 |
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United States | — | IH Red · #9C1221 |
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Japan | — | Isuzu Red · #FE0000 |
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United Kingdom | — | Jensen Red · #D22D31 |
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China | — | JMC Red · #FB0000 |
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China | — | Kaiyi Red · #AF1D37 |
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United Kingdom | — | Keating red · #9B0A0C |
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United States | — | Kenworth Red · #9B1A2A |
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Sweden | — | Shield Red · #A11A1B |
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China | — | Landwind Red · #AA2921 |
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Germany | — | Red · #CD0101 |
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India | — | Mahindra Red · #E51636 |
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Belarus | — | MAZ Red · #E81C2C |
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United Kingdom | — | Swoosh Red · #FF161F |
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United Kingdom | — | MG Red · #CD1316 |
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Japan | — | Mitsubishi Red · #FF0000 |
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United Kingdom | — | Ox Red · #BF4942 |
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Japan | — | GT-R Red · #9E1E30 |
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Japan | — | Nismo Red · #C51733 |
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United States | — | Peterbilt Red · #CE1F1F |
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United States | — | Pontiac Red · #FF0000 |
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United Kingdom | — | Radical Red · #DF1F29 |
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United States | — | Signal Red · #FF2A24 |
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United States | — | Rezvani Red · #BF1E2E |
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United States | — | Saleen Red · #C50433 |
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China | — | SANY Red · #C6000B |
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United States | — | Saturn Red · #A72329 |
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Germany | — | Setra Red · #980000 |
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Finland | — | Sisu Red · #E63D26 |
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China | — | Soueast Red · #FA0102 |
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Spain | — | Racing Red · #EB0B28 |
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United States | — | Roundel Red · #9E280E |
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Japan | — | Suzuki Red · #FF0310 |
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Czech Republic | — | Tatra Red · #CF0615 |
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Spain | — | Tauro Red · #B3222C |
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Germany | — | Signal Red · #B51727 |
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United States | — | Trion Red · #980F1A |
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Brazil | — | Troller Red · #E32E2A |
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China | — | Trumpchi Red · #EC041A |
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Japan | — | UD Red · #D2090F |
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United Kingdom | — | Ultima Red · #FF0000 |
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United Kingdom | — | Vauxhall Red · #FB0016 |
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United States | — | Vector red · #B30205 |
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France | — | Venturi Red · #FF0914 |
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United States | — | Star red · #A22945 |
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United States | — | Willys Red · #D62124 |
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United States | — | Workhorse Orange-Red · #F93B1D |
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China | — | Zhongtong Red · #D62128 |
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The scale of the difference
Brands by founding decade
Brands on this list with a known founding year, counted by decade.
- 1890s1 brand
- 1900s3 brands
- 1910s2 brands
- 1930s2 brands
- 1940s1 brand
- 1950s1 brand
- 1990s2 brands
- 2000s1 brand
Red Car Logos: Entry Details

Tesla
United States · Founded 2003How Tesla moved from a chrome shield to the bare red T, what the T is said to represent, who built the company, and which Tesla cars defined the brand.
- Leading color
- Tesla Red · #E82127
- Segment
- Electric vehicles
- Archived logo versions
- 8

Cadillac
United States · Founded 1902See how the Cadillac crest traces back to a French explorer's coat of arms, why the wreath disappeared in 2021, and which cars carried the badge into the luxury era.
- Leading color
- Crest Red · #69051C
- Segment
- Luxury vehicles
- Archived logo versions
- 10

GMC
United States · Founded 1911See how the GMC badge evolved from an early General Motors Truck emblem into today's red wordmark, what "GMC" stands for, and which trucks and SUVs carry it.
- Leading color
- GMC Red · #ED192D
- Segment
- Pickups & SUVs
- Archived logo versions
- 3

Toyota
Japan · Founded 1937How the Toyota logo went from a 1930s TOYODA badge and a katakana circle to the three-oval emblem of 1989, what the ovals mean, and which cars made the name famous.
- Leading color
- Toyota Red · #FF0000
- Segment
- Mass-market
- Archived logo versions
- 10

Honda
Japan · Founded 1948Follow the Honda logo from its early trapezoid badge to the rounded H emblem and red wordmark, with the people, plants and cars behind the name.
- Leading color
- Honda Red · #EC1C2F
- Segment
- Mass-market
- Archived logo versions
- 6

Nissan
Japan · Founded 1933How the Nissan logo went from the Datsun red disc and blue bar to a chrome ring and a flat 2020 mark, what the name means, and which Nissan cars became icons.
- Leading color
- Datsun red · #C6252B
- Segment
- Mass-market
- Archived logo versions
- 18

Audi
Germany · Founded 1909How the four rings came from the 1932 Auto Union merger, why the name is Latin for Horch, who shaped the lettering, and which Audi cars became icons.
- Leading color
- Audi Red · #E21D38
- Segment
- Luxury vehicles
- Archived logo versions
- 12

BYD
China · Founded 1995How the BYD logo went from a blue-and-white oval with a BMW look-alike problem to a red oval and then a flat three-letter wordmark, plus the cars and people behind it.
- Leading color
- BYD Red · #D70C19
- Segment
- Electric vehicles
- Archived logo versions
- 5

Chery
China · Founded 1997Follow the Chery emblem from a red open ellipse to a flat charcoal oval, learn how the name was chosen in Wuhu, and see which Chery cars defined the brand.
- Leading color
- Chery Red · #E30614
- Segment
- Mass-market
- Archived logo versions
- 4

Hongqi
China · Founded 1958How the Hongqi emblem moved from red brush characters to a sunflower disk, an oval and today's shield, and which models carried China's oldest passenger car brand.
- Leading color
- Hongqi Crimson · #AB2D33
- Segment
- Luxury vehicles
- Archived logo versions
- 4

Fiat
Italy · Founded 1899Follow the Fiat logo from a 1899 plaque and the laurel-wreath roundels to the rhomboid and today's tall red wordmark, plus the people and cars behind the name.
- Leading color
- Fiat Red · #FF1430
- Segment
- Mass-market
- Archived logo versions
- 25

Citroën
France · Founded 1919How Citroën's double chevron grew from a gear pattern into a badge, how it changed from 1919 to the 2022 oval, and which cars made the brand famous.
- Leading color
- Citroën Red · #FF363C
- Segment
- Mass-market
- Archived logo versions
- 12

Bugatti
France · Founded 1909From the red oval with its ring of dots and EB monogram to today's plain black wordmark, see what the Bugatti logo shows, where it came from and which cars made it famous.
- Leading color
- Bugatti Red · #D70C1E
- Segment
- Hypercars
- Archived logo versions
- 5

Kia
South KoreaFollow the Kia logo from a 1940s gear-and-triangle mark through the red oval to the 2021 angular wordmark, and see what the name means and which Kia cars mattered most.
- Leading color
- Oval maroon · #9E292B
- Segment
- Vehicle maker
- Archived logo versions
- 7

Abarth
ItalyHow the Abarth scorpion shield evolved from a 1949 scorpion drawing to today's chrome badge, why Carlo Abarth chose it, and which Abarth cars became icons.
- Leading color
- Abarth Red · #DB281D
- Segment
- Vehicle maker
- Archived logo versions
- 6

Alpina
GermanyHow the Alpina badge with its carburetors and camshaft came to define a Bavarian BMW specialist, who founded the company, and which Alpina cars became icons.
- Leading color
- Carburetor Red · #E22B2F
- Segment
- Vehicle maker
- Archived logo versions
- 2

Alta
GreeceA look at the winged Alta badge, the Greek maker of three-wheeler trucks, motorcycles and microcars, and what is documented about its history.
- Leading color
- Alta Red · #E30204
- Segment
- Vehicle maker
- Archived logo versions
- 1

Alvis
United KingdomHow the Alvis red inverted triangle replaced an earlier winged green triangle, who started the Coventry company, and which Alvis cars and armored vehicles mattered.
- Leading color
- Alvis Red · #D51425
- Segment
- Vehicle maker
- Archived logo versions
- 1

AMC
United StatesSee how the AMC logo evolved from the 1954 Nash-Hudson merger badge to the red, white and blue flag mark, and which Ramblers, Javelins and Jeeps carried it until Chrysler bought the company in 1987.
- Leading color
- AMC Red · #DF1107
- Segment
- Vehicle maker
- Archived logo versions
- 3

Ankai
ChinaA look at the Ankai logo, a black oval with AK monogram above a red wordmark, the name's Anhui-Kässbohrer origin, and the buses the Hefei maker is known for.
- Leading color
- Ankai Red · #E72D30
- Segment
- Vehicle maker
- Archived logo versions
- 1

Ariel
United KingdomHow the Ariel badge moved from a horseshoe emblem and a roundel to today's red circle with a cut-out A, and which Ariel vehicles made the name known.
- Leading color
- Ariel Red · #F62E02
- Segment
- Vehicle maker
- Archived logo versions
- 4

Artega
GermanyThe Artega shield with its fruit tree and rampant dog, the German sports car maker from Delbrück, and the cars behind the badge.
- Leading color
- Red · #CF2335
- Segment
- Vehicle maker
- Archived logo versions
- 1

Ascari
United KingdomThe Ascari logo pairs two leaning gray and red shapes with a thin serif wordmark. Here is its meaning, the British supercar maker behind it and the racer it was named for.
- Leading color
- Red · #FB1819
- Segment
- Vehicle maker
- Archived logo versions
- 1

Audi Sport
GermanyHow the red Audi Sport mark works, why quattro GmbH became Audi Sport GmbH in 2016, and which RS cars and drivers defined the performance arm.
- Leading color
- Audi Sport Red · #E30613
- Segment
- Vehicle maker
- Archived logo versions
- 1
Details are shown for the 24 best-known brands. All 107 brands are in the table above.
Red Car Logos: Analysis
Why brands choose this color
Red is the colour of energy and performance, and in early motor racing it was the national colour of Italy. Brands lead with it to signal speed, passion or a sporting heritage.
Where these brands come from
United States has the most brands on this list (25 of 107), followed by China (19) and United Kingdom (17). In all, 21 countries are represented.
How old these brands are
The oldest brand on this list is Fiat, founded in 1899, and the newest is Tesla, founded in 2003. The most common founding decade is the 1900s (3 brands).
FAQ: Red Car Logos
Which car brands lead with red in their documented logo palette?
Tesla, Cadillac, GMC, Toyota, Honda, Nissan, Audi, BYD, Chery and Hongqi, and 97 more in the table above.
Which is the oldest brand on this list?
Fiat, founded in 1899.
How is this list compiled?
Brands are grouped by the first saturated color in the palette documented in their 'Logo Colors' section. Brands whose palette is only black, white and gray go to black or silver. The note is the color that decided the group.
Sources & methodology
Brands are grouped by the first saturated color in the palette documented in their 'Logo Colors' section. Brands whose palette is only black, white and gray go to black or silver. The note is the color that decided the group. Each brand page lists its own sources, and the logo images are an educational reference archive.
Maintained by Artsiom Dusau, a software engineer and BMW 4 Series owner. Editorial policy


















































































