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Latest archived mark · 1990s

ABT

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Latest archived mark · 2016

Audi

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What we compare	ABT	Audi
Country in archive	Germany	Germany
Founded	1991	July 16, 1909
Founder	Abt family	August Horch
Headquarters	Kempten im Allgäu, Bavaria, Germany	Ingolstadt, Bavaria, Germany
Name origin	ABT is the surname of the Abt family of Kempten im Allgäu. The family business goes back to 1896, when Johann Baptist Abt's blacksmith and horseshoeing tradition began, and Abt Sportsline GmbH was founded in 1991.	The name is the Latin translation of founder August Horch's surname. Horch means "listen" in German and audi is the singular imperative of the Latin audire. After a court ruled that August Horch could no longer use his own name for his second company, the name was proposed by the son of a business friend in 1909, and the firm was entered in the register as Audi in 1910.
Selected models	Audi A4 DTM, Audi R8 LMS GT3, Abt R8 GTR	Audi Front, Auto Union Type C, Quattro, A4, TT, R8
Earliest archived brand logo	—	1909
Latest archived logo	1990s	2016
Archived logo assets	1	12

Logo dates are archive labels; symbols dated before a brand's founding are excluded from its earliest-logo date. Asset counts include all archived variants, not just redesigns. A dash means a value is unavailable.

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