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Latest archived mark · 2016

Audi

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Latest archived mark · 1990s

ABT

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What we compare	Audi	ABT
Country in archive	Germany	Germany
Founded	July 16, 1909	1991
Founder	August Horch	Abt family
Headquarters	Ingolstadt, Bavaria, Germany	Kempten im Allgäu, Bavaria, Germany
Name origin	The name is the Latin translation of founder August Horch's surname. Horch means "listen" in German and audi is the singular imperative of the Latin audire. After a court ruled that August Horch could no longer use his own name for his second company, the name was proposed by the son of a business friend in 1909, and the firm was entered in the register as Audi in 1910.	ABT is the surname of the Abt family of Kempten im Allgäu. The family business goes back to 1896, when Johann Baptist Abt's blacksmith and horseshoeing tradition began, and Abt Sportsline GmbH was founded in 1991.
Selected models	Audi Front, Auto Union Type C, Quattro, A4, TT, R8	Audi A4 DTM, Audi R8 LMS GT3, Abt R8 GTR
Earliest archived brand logo	1909	—
Latest archived logo	2016	1990s
Archived logo assets	12	1

Logo dates are archive labels; symbols dated before a brand's founding are excluded from its earliest-logo date. Asset counts include all archived variants, not just redesigns. A dash means a value is unavailable.

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